25 Marketing Secrets for Astrologers lecture by marketing guru CJ Weigand
Audio CD One (44minutes)
Introduction followed by
Marketing Secret
1. Quality and Price
2. Marketing Plan
3. Mission Statement
4. Measuring Results
5. Perception of Products
6. Direct Mail
7. Target Audience
8. Execution
9. Guerrilla Marketing
10. Giveaways
11. Advertising
12. Parties and Seminars
Audio CD Two (37 minutes)
Marketing Secret
13. Risk Share Marketing
14. Co-op Marketing
15. Letters
16. Follow-ups
17. Selling to the Public
18. Circulars and Brochures
19. Databases
20. Directories
21. Publicity
22. Newsletters
23. Image
24. Pricing
25. Testing
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